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ROUGE COCO: Preview the New Line of CHANEL Lipsticks

February 25, 2010.  Mark the date on your calendars because that’s when CHANEL will unveil ROUGE COCO, a new line of lustruous lipsticks in a whoppin’ 30 shades.

This new ready-to-wear lipstick, features a creamy texture that CHANEL Global Creative Director Peter Philips hopes that “women from the gloss generation, who are afraid of lipstick, can return to this essentially feminine beauty step with ROUGE COCO”.

I dunno about you, but that sounds just like me!  I’m forever a gloss girl that’s steadily teaching herself the way of the lipstick.

Here’s a preview of five of the 30 new ROUGE COCO shades – from left to right:

(02) Perlé – dusty rose mauve
(05) Mademoiselle – a fresh pink with gold pearl
(08) La Pausa – a golden coral
(11) gende – violet with silver pearl
(31) Cambon – a sheer red with pink undertones

Just the way that these shades swatch, I can tell that they have medium pigment and are super smooth.  The non-drying formula seems like a hybrid of Rouge Allure‘s great pigment and color and Aqualumiére‘s hydrating qualities, which is a plus for me right now.  Being sick and all, I’m having to breathe out of my mouth (ugh!) and need a good lipstick with a balm quality!

I can’t wait until February 25th when all 30 Rouge Coco shades hits counters.  What colors are you looking forward to?

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This review contains a sample product sent for consideration by PR.   We do not do paid or guarantee reviews. For more information, please read our Editorial & Content Disclosure.

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